Theater | Movie Theater and Lobby Screens

Theater reaches movie-goers via video messages both in movie theaters and lobbies.

MediaForce will work with your organization to build a customized theater distribution plan to reach your target audience. MediaForce places video PSA messages on lobby monitors as well as movie screens before the beginning of a movie. The service guarantees that PSAs will be featured in theaters.

The program includes:

  • Two on-screen PSA commercials run before every movie that play during “Noovie” (the interactive pre-movie show).
  • One :15 PSA and one :30 PSA.
  • PSA commercials run every hour on the various theater lobby monitors.


Several campaign metrics are available:

  • Age brackets reached
  • Number of placements
  • Total impressions
  • Commercial ad value