This package will include national network paid placements from major network providers with monthly metrics. Specific programs will be selected based on targeted viewership data and including sports, news, business news and more. This channel includes sports, news, business, entertainment, and more.
Digital Video | OTT* And Streaming Video
Targeted digital video from Comcast with monthly metrics reporting.
Digital Video service package includes:
- Demographic, geographic, and contextual targeting.
- Metrics include: Click-Through-Rates (CTR), Video-Completion-Rates (VCR), Commercial Ad Value, Earned Media Value, and Impressions.
- Comcast/effectv is a highly effective influencer as a well-known worldwide entertainment network with international brand awareness.
- Guaranteed Impressions in the Base Program: 200,000
Network Partners:
- CBS
- ABC
- Fox
- NBC
- Food Network
- Bravo
- A&E
- HGTV
- TBS
- USA
- FX
- Hallmark Channel
- Comedy Central
- TLC
- >History
- AMC
- Lifetime
- MTV
- TNT
- HBO
- Showtime
- Starz
- Discovery
- Cartoon
- Network
* Over-the-top (OTT) refers to the technology that allows streaming content to be delivered via internet enabled video devices to individual consumers.