That partnership grew into into production and nationwide distribution of a video public service announcement (PSA), followed by development of a turnkey weekly health information podcast series with supporting website. Notably, we secured the talent for numerous audio and video public service announcements (PSAs), five of which have won Telly Awards and one an Aesculapius Award.
Healthcare 411 held the distinction of being the first podcast series launched within HHS. Soon after the podcast series was developed, MediaForce re-purposed the bi-monthly 10–12 minute programs into a weekly radio show, which was marketed to radio stations nationwide.
The original podcast series was later condensed to 60 seconds and launched weekly in English and bi-weekly in Spanish and marketed to radio stations nationwide.
MediaForce provided services for the Healthcare 411 series:
- Podcast production and marketing
- English and Spanish website design/development
- Website 508 compliance and maintenance
- Social marketing via Twitter and YouTube
- Web metrics and reporting